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The now-cult LA-based streetwear brand and bootleg label MARKET, previously known as Chinatown Market, is the brainchild of Mike Cherman. He launched the brand in 2016 tapping into the rebellious spirit of New York’s Canal Street, a place where Cherman spent many afternoons with his dad as a kid. Famous for their many collaborations with other brands, MARKET innovation in the streetwear scene is a breath of fresh air and it's always exciting to see what the next move will be.